Podding is a simple and effective way of increasing book sales on the web by teaming up with a specialist publisher like DragonCub (http://www.dragoncub.com/books/index.php).

Podding is a new term coined to describe a relationship between an author and a ‘print on demand’ publisher.

Instead of would-be authors becoming collectors of rejection slips from agents and traditional publishing houses, a podding agreement will let a writer cut out all the middlemen and go to a podding publisher, who will take a manuscript, edit and format the text ready for firing out paperback or hardback copies as soon as the orders come in.

A podding partner like DragonCub (http://www.dragoncub.com/books/index.php) will also help with marketing the book, but because podding cuts the overheads, writers earn up to 80% royalty on each sale.

Writers can also help themselves sell more books online with these five simple steps:

-Teaming up with a podding partner like DragonCub (http://www.dragoncub.com/books/index.php)

-Set up a website – call the site <booktitle>.com. This is easy to do with a blogging tool called WordPress. Then, write one or two articles a week for the blog and link the blog to your to your book’s sales page on the podding site.

-Let people know about the blog by setting up accounts on social networking sites – the type of site depend on the target market the book is aiming at.

-Join forums and online communities that specialise in niche knowledge and offer free articles based on snippets of the book in return for links back to a personal site or the podding publisher’s sales page.

-Politely ask any readers who comment on the book to post their comments on the publisher’s sales page. Reader recommendations are valuable resources that drive sales.

The objective is to raise the profile of a book by raising the profile on the internet. Every site that carries one of an article, blog or comment with links back to the publisher’s sales page makes a book easier to find for interested readers.

Readers are out there – writers just need to team up with online publishing experts like DragonCub (http://www.dragoncub.com/books/index.php) to help find them.

For more information visit http://www.dragoncub.com

For press enquiries please contact:

Miriam Taylor

Where the World Meets Ltd t/a DragonCub.com

Email: press@DragonCub.com

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