Membership Software Relationship Management

November 24th, 2009

All membership organisations, whether they are trade associations, professional bodies, charities, or recreational memberships need to maximise the benefits for their members and to manage their processes as effectively as possible. Improving the relationships with members is the best way of adding value to members.  Membership relationship management is a key feature of Microsoft CRM for Memberships.

Business relationships and contact management related to sales, marketing and sales related customer service have always had a home in standard CRM packages and for the most part, the pitch for traditional CRM has focused in those areas.  However because Microsoft CRM is so flexible it can be customised to manage any type of relationship and not just that with the customer.

Microsoft CRM for Memberships focuses on radically improving the relationships that organisations have with their memberships. The Membership Relationship Management system will build stronger partnerships with your contacts - both individuals and organisations - and enable you to widen your reach and influence.

Microsoft CRM for Memberships has been designed for all membership-based organisations whose requirements include the maintenance of member details, subscription renewals and communication with their members and prospects. A huge benefit of this membership software is that it sits within Microsoft Outlook.  Microsoft CRM for Memberships will benefit a wide range of organisations including: Not for Profit, Charities, Associations, Institutes, Guilds, Societies, Business Memberships and Recreational Memberships.

The following areas will benefit from improved membership relationship management.

Improving subscription rates and renewals

Recruit more new members

Streamlining and automating renewal processes

Creating a 360 degree view of each and every member

View relationship hierarchies and full contact history

Segment and target members based on types of past relationships

Historically most membership software solutions have limited or inflexible relationship management features. Because Microsoft CRM for Memberships by Pythagoras is built around xRM Dynamics you have all the latest features and latest accelerators found in the world’s fastest growing CRM solution.  The social networking accelerator has recently been launched which means that you can track all social networking activity for members and have the information fed back into Microsoft CRM for Memberships to see how effective certain membership campaigns have been.

About Pythagoras

Pythagoras has a dedicated business unit dedicated to Memberships, Charities, Associations and Institutes with over 9 years experience of solutions in this sector. Pythagoras has offices in Maidenhead, London and Manchester and is one of the fastest growing CRM and Membership Management companies in the UK.  Pythagoras is a top tier Microsoft CRM Gold Partner.

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